Breast Feeding & Motherhood Awareness

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Breast Feeding & Motherhood Awareness

World Breastfeeding Week is an annual celebration held every year from August 1 to 7 in over 120 countries. World Health Organisation states breastfeeding as one of the most effective ways to ensure child health and survival. In 2021, the theme for breastfeeding week is ‘Protect Breastfeeding: A Shared Responsibility. ‘World Breastfeeding Week is celebrated to encourage breastfeeding and improve the health of babies around the world. The experts sensitize the participants and focus on special nutritional care during pregnancy, the need of lactation, importance of breast milk, importance of colostrums, about the nutritional care, importance of hygiene and sanitation, importance of balanced diet, prevention of anemia etc.

Postpartum Mental Health For New Moms

While pregnancy and the birth of a child are momentous experiences in a person’s life, the transition also brings a host of challenges for the new mother, with mainly having to adjust to this new life — taking care of the baby and also making sure her own physical and emotional healing is taking place simultaneously. It can also result in something you might not expect — depression. Most new moms experience postpartum “baby blues” after childbirth, which commonly include mood swings, crying spells, anxiety and difficulty sleeping. Baby blues typically begin within the first two to three days after delivery, and may last for up to two weeks. But some new moms experience a more severe, long-lasting form of depression known as postpartum depression. Rarely, an extreme mood disorder called postpartum psychosis also may develop after childbirth. On 25th April, the awareness of postpartum depression awareness was imparted in Lady Doak College. Sometimes it’s simply a complication of giving birth. If you have postpartum depression, prompt treatment can help you manage your symptoms and help you bond with your baby.

World Breast Feeding Week Awareness to Pregnant and Lactating Mothers

To spread awareness about the benefits of breastfeeding, Voice Trust in association with the department of Integrated Child Development Services (ICDS) Govt of Tamil Nadu, Velammal Medical College Hospital Madurai and Suji Health Care, Madurai organized an awareness programme at Velammal Hospital on the 4th of August 2021 to mark “World Breastfeeding Week”.
World Breastfeeding Week is an annual celebration held every year from August 1 to 7 in over 120 countries. World Health Organisation states breastfeeding as one of the most effective ways to ensure child health and survival. This year, the theme for breastfeeding week is ‘Protect Breastfeeding: A Shared Responsibility. ‘World Breastfeeding Week is celebrated to encourage breastfeeding and improve the health of babies around the world
Amid the Covid-19 pandemic, there has been a lot of misinformation around breastfeeding. The World Health Organisation states that “transmission of active Covid-19 through breast milk and breastfeeding has not been detected to date. There is no reason to avoid or stop breastfeeding.”
The experts sensitized the participants and focused on special nutritional care during pregnancy, the need of lactation, importance of breast milk, importance of colostrums, about the nutritional care, importance of hygiene and sanitation, importance of balanced diet, prevention of anemia etc

Voice Trust Awareness programs at various places


S.NO Venue
1 Kovalan Nagar Anganwadi centre, Madurai.
2 Anganwadi centre, Othakadai.
3 Community Hall, Seeman Nagar, Madurai.
4 Guru Hospital Conference Hall, Madurai.
5 Velammal Medical College Hospital Madurai (ICDS)

Safe Motherhood Awareness

To raise awareness about the proper healthcare of women and maternity facilities to pregnant and lactating women National Safe Motherhood Day (NSMD) was observed on 11th April. This day also focus on reducing anaemia among women, institutional delivery, for better pre and post natal health care etc. which are necessary for mothers. The goal of these campaigns is to seek every woman has right to live and they could be survive during pregnancy and childbirth. Awareness of eye diseases and their treatment can play an important role in seeking and accessing available services. Voice Trust in association with Agarwal Hospital provided awareness and screening of eye to the general public
Breastfeeding is one of the most effective ways to ensure child health and survival. However, nearly 2 out of 3 infants are not exclusively breastfed for the recommended 6 months—a rate that has not improved in 2 decades. Breastmilk is the ideal food for infants. It is safe, clean and contains antibodies which help protect against many common childhood illnesses. Breastmilk provides all the energy and nutrients that the infant needs for the first months of life, and it continues to provide up to half or more of a child’s nutritional needs during the second half of the first year, and up to one third during the second year of life.

Breastfed children perform better on intelligence tests, are less likely to be overweight or obese and less prone to diabetes later in life. Women who breastfeed also have a reduced risk of breast and ovarian cancers.

Inappropriate marketing of breast-milk substitutes continues to undermine efforts to improve breastfeeding rates and duration worldwide.

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